Open Source Marketing: what about launching an Open Source Awareness campaign?

Besides the need for open source lobbyists, the biggest issue with Open Source awareness might be the clique phenomenon, resulting in open source advocates, analysts, customers, developers and users bound to each other. In other words there is also a need for connectors.

White Ribbon Campaign - International Day for the Elimination of Violence against Women

Googling around I found a pretty long list of ribbon campaigns – among them the ASCII Ribbon Campaign and the EFF‘s Blue Ribbon Campaign – but there is no Free Software or Open Source awareness campaign.

Running an Open Source Awareness Campaign might help us to get in touch to individuals outside our network, since many weak ties bring more social connections.

Matt Asay, Fabrizio Capobianco, Stefano Maffulli, James McGovern, Savio Rodrigues which colour would you like for our Ribbon Campaign? Keep the ball rolling… ;-)

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Technorati Tags: Open Source advocacy, Open Source Marketing

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